IMMAF Tournament Website

IMMAF is the global, democratic governing body for the sport of MMA (mixed martial arts), representing stakeholders worldwide. Founded within the MMA community for the MMA community, the purpose of the IMMAF is to further the development, recognition, and regulation of the sport through its family of non-profit, democratic, and National Federations. IMMAF organizes elite amateur MMA tournaments and is working for Olympic recognition.

Here I was responsible for the design of the IMMAF Tournament Website as a Freelance Designer.

Market understanding​

I did a market benchmark and competitor analysis to better understand the situation. I presented my findings to the group of directors, up to CFO, to get their buy-in to start the project.

UI

I studied the designs on Adobe XD. As a result of short meetings with stakeholders, I finalized the designs. I integrated the final designs for the software developers into the Zeplin application.